Minneapolis/St. Paul, MN • Print and licensed product work at www.chrisvanert.com
User-centered UX/UI Designer, bringing graphic design, branding, and marketing communications experience along for the ride. Let’s get to work!
06/2003 to Present
vert | creative intelligence
Minneapolis/St. Paul, MN
Sole-proprietor UX/UI research and design, branding and marketing communication design. Focused on small to medium-sized companies, providing design solutions that build businesses.
Key Accomplishments:
UX research and UI design for web and mobile.
Branding and packaging design for Heart Tech Plus.
Rebrand of Minnesota Mountain Bike Series.
10/2003 to Present
M. Cornell Importers
St. Paul, MN
In-house design position. Art direction for design, photography, illustrators, manufacturers. Design for: licensed products, web, catalogs, trade show displays. Custom product prototyping/mockups, testing. Print and product development and project management.
Key Accomplishments:
Worked with developer to create B2C and B2B website for the company.
Brought all product photography in-house, eliminating 3rd party studio expense.
Licensed product development, for brands including: Jack Daniel’s, John Deere, Anheuser-Busch, International Harvester.
06/2000 to 06/2003
Curb-Crowser
Minneapolis, MN
Designer at marketing design agency. Collaborative and individual work on branding/identity, promotional design, retail POP/POS design for clients such as: General Mills, Lloyd’s BBQ, Abdallah Candies.
Key Accomplishments:
Promotional design work published in “Innovative Promotions that Work”, Rockport publishing.
General Mills VIP Welcome Kit for Salt Lake City Olympics.
Certificate Program
UX/UI Design, Front-End Web Development
Minneapolis, MN
09/2020 to 03/2021
Bachelor's Degree
Design Communication (Graphic Design)
Minneapolis, MN
05/2000
User-centered design, grounded in research, testing, and iteration cycles (Agile methodologies). Empathize, Define, Test, Ideate, Prototype. Repeat as necessary.
User Research
Affinity Diagrams
Heuristics
Personas
Empathy Maps
Prioritization Matrix
User Journey
User Flow
Site Maps
Card Sorting
Wireframes
User Testing
Style Guides
Prototyping
Conversationally fluent in the building blocks of front-end web development. Able to work with back-end developers and engineers. (I coded this website using Bootstrap, HTML5, CSS3, and GitHub.)
HTML5
CSS3
JavaScript
jQuery
Bootstrap
GitHub
Practicing design professional since Y2K. Corporate brand standards aficionado. When in doubt, Trade Gothic. “Make the logo bigger” dissuader.
Art Direction
Identity + Branding
Collateral
Layout
Typography
Photography
Packaging
Web Design
Product Dev
Project Management
Production
Color Theory
Proficient in the industry-standard design software, and when the internet crashes, able to land the plane safely with pencil and paper.
Adobe XD
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Figma
Miro
InVision
Visual Studio Code
